8/14/2015

Can Long Island Advertising Agencies Boost Horror Movies?

By Arthur Williams


There's no denying the popularity that horror movies enjoy today. People simply enjoy being scared, which can be done through the many movies of recent memory and the ones which will undoubtedly come about in the future. As strong as these are, though, they can be made that much more powerful with effective marketing. With that said, I would like to take about said topic, as well as how a Long Island advertising agency may grant help.

For marketing to work, in this particular realm, creativity must be exercised. One of the most recent examples I can think of would have to be "Carrie," in 2013, and the coffee shop prank that was put on display. Those who were in the coffee shop in question became witness to tables and chairs seemingly moving on their own, which created a viral video that anyone could recognize. To say that this spurred interest for the aforementioned movie would have been an understatement.

Marketing can be done in the most creative of ways, as illustrated by the aforementioned example, but it is far from the only one. Many other pranks, in this vein, have been carried out and they have proven to be effective in their own individual respects. When these videos catch fire, they become quickly shared, which does wonders for the popularity of upcoming projects. Methods like these matter, not only to movie companies but Long Island advertising agencies to boot.

One must wonder, then, how a Long Island advertising agency could push a horror movie production to the next level. One of the ways that this may be done, according to firms like fishbat, is the utilization of social media. It's possible that posts could be made about favorite horror movie moments, in general, where numerous people can stay engaged. Even though this may be a short-term process, multiple posts along these lines can have a greater collective impact.

To say that horror movies are popular would be nothing short of an understatement. I am sure that most others would be able to attest to such a sentiment, especially when there is a strong marketing campaign set in place. Maybe this can be done through video alone, or maybe there will be more of an emphasis placed on social media. Whatever the case may be, it's easy to see that once the word gets out, it has the potential to spread to massive degrees.




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