7/13/2015

The Purpose Of Music Videos

By Olive Pate


A music video is known as a short film integrated with songs or imagery produced for promotional and artistic purposes. Once completed, the videos can be seen on different parts of the country and even worldwide. One of the purposes of those record companies is to sell a single or an album for millions. Everyone may earn lots of money from this production especially if it becomes popular and many people are patronizing the product. This is also another way for every artist to promote their music and to start their career path.

The main benefit of this production is to record companies and artists is the way they can promote their album. When the video is integrated with songs, the exposure of the songs will double the earning. Whilst songs can be played only on the radio or on internet services such as iTunes, having a videotaped performance can be successfully played on youtube and music channels. Also, it is clear that Pittsburgh music videos are becoming more popular these days.

An album or a single are actually using a wide range of styles, making techniques like animation documentaries, action films, and abstract films. Some are produced with the combination of other styles. Most of them are interpreting images and scenes from the song lyrics whilst others are using thematic approaches.

Most of the artists give a lot of credit to their video production because without them, they may have never become successful in their respective careers. In fact, there are some artists that become popular because of their song and dance presentation through the videos. This extremely promote their videos and with the help of YouTube and other channels, it then became global.

Once the video making was done, it is heard and seen by the public and even around the world. There are some who easily ignore CD's on a shelf, but hard to ignore different artists seen on their favorite channels. People can easily remember artists when they see their faces.

For this reason, the record companies, and the artists will earn more revenue and increase their sales. It also helps the career of an artist and to know their own branding. These companies know that people would like to share the video they want in Facebook, Instagram or even in YouTube channels. With this, the artist's career will also boom and most likely to receive the professional possibilities down the road.

Production firms offer a lot of opportunities for the artists and for their company to earn high profits. The goal of this production is to promote their artists and at the same time earning revenue from the entertainment they offer to many viewers. Furthermore, music videos also carry an important message to the viewers and add a good narration to its lyrics.

Take note that there are also disadvantages when you release videos. If the album is being used in romantic or action movies, but the movie is not that good, there is a tendency that the song and its artist will be affected. On the other hand, if the video is produced in low quality, it can also affect the reputation of the movies and decrease the revenue and sales for both parties.

There are also some firms that both won their movie production and record brands. So, it means that their earnings are doubled. But, if both fails, it also means double effect to their reputation and to the artist's reputation.




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