7/10/2014

The Deep Meanings Behind Corporate Art Collections

By Rosella Campbell


Many people would wonder why companies would pay so much to have those random paintings that clients would see in the office buildings. A lot of people ask why a company is willing to spend so much money just to buy a piece of art that no one really looks at anyway. Well what most people do not know is that there is actually a deeper reason as to why corporate art collections exist.

Now probably the most obvious reason would be because they would want to decorate their office with something that looks nice. One of the best ways to impress clients or potential partners would be to of course show them that the office is really nice. This actually plays a role when trying to attract partners and clients.

Now other than making the office look nice, it also gives the office a rather classy air toward it simply because it is a painting. The thing about paintings is that wherever it goes, it has this kind of power to give the place a classy feel which makes the place look quite professional. It is actually for this reason that companies would do this simply because they would want to make the place look professional.

Now one of the rather minor reasons as to why businessmen would put artworks in their offices is that they are actually good for breaking ice. Now if one is in a meeting with for example, a client, there would sometimes be that moment of awkward silence in the middle of the conversation. In order to break the silence, a lot of leaders would talk about art.

Now this would definitely work out for those businessmen who have a genuine interest in art. When he would begin the conversation, he may actually talk about his art pieces with a lot of enthusiasm simply because he already loves art in general. Of course if someone has a deep understanding of art, many people would see him as a very profound person.

Now another benefit that having a painting in the office is that it shows that the owner of the business supports local artists. This will reflect really good on the image of the company because the company is doing something that is good for the community. They get good public relations and also help the artists who make the paintings.

Of course another thing that paintings or other artworks would do is to calm the nerves of people. Now there are times when tension would build up in a meeting room because of a heated discussion. When this happens, one can actually calm his mind by looking at the paintings or sculptures in the office.

So now if one would go to an office and see a lot of paintings or sculptures, he would now know why these things are there. The purpose of these things are to simply make the company have a better image. These are only some of the ways that art collections have improve the image of the company.




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