5/11/2013

Tips For Aspiring Producers

By Devon Costa


Selling beats on the internet is a very good way to generate profits. What is better than making profits by doing your interest: music? And this is pretty the same way for all passion: it doesn't make any difference if you are a painter, a writer or a singer: if you can get money from the things you enjoy doing that is an impressive feel.

But yet, even before you start to get revenue you should know a few things concerning the "how"! You can't speed into a business without knowing several rules. Indeed, you read it right: I said "business", simply because it is a business. If you wish to earn money you have to look at your art like a business, even if it is art.

And I am quite certain you would agree with me on that: even when you do art that doesn't necessarily mean you don't want to earn money through it, art is not free...or at least: not necessarily, especially if you wish to do that for a living. You have to think about it as a profession. Justin Bieber sings, this is art but it is as well his every day job. And, of course, he has a whole crew to market is art.

Marketing. Yes. Just because if you would like to sell your beats through the internet you will have to think of marketing strategy the same as any online business needs one. What do you truly desire? Just think about this question. Are you a beatmaker trying to make a career of it or just somebody who want to sell beats occasionally? Let me explain something: you should employ the same strategies to each scenario. Because potential buyers don't know about you: you need to find a way to obtain visibility. But how? How to take the first step?

Right now all is about networking. Here is the key. Use the net to your benefit. How can people find you if you are not visible? So the first thing to do would be to make your site. But I'm talking about a professional website. Don't let people find you on twitter or soundclick. It will help but let me say you that directly: that is not professional. Keep in mind you need to treat your art like a business. If you want people to invest in your beats give them several serious reasons to do it. And this is also important to possess your own website name. You can find different merchants on internet that provide interesting solution.

So you possess an internet site! Felicitations! What is after that? First of all you should include different sections on your website. I observe a wide range of producers who only have a single web page to sell beats however in my view it's more advantageous if you ever try to make your visitors the most comfortable as they can. They should feel home. Provide reasons to return on your internet-site...Let them interact. You could place a forum for example. That way singers, rappers or even songwriter could write about any specific theme as well as promote on your website. Consider it: a rapper just bought online one of your beats and put the final result on the forum, other artists gonna see it and it might be beneficial publicity for you. They will return regulary on your web site so that way you can link up with all of them.

Add a discussion board and all your social networks, don't forget to post your existing work with some singers then the brand new guests might listen to the finalized products which give a greater idea of what they can do with your beats. Post your biography and references if you have any. Think about all that. Learn how to transform your visitors into a future customers.

At this point the evident question is: how can you sell your beats. You can find various alternatives but the most reputable is probably Myflashstore. They provide a flash or html 5 player you should utilize on your site. You set it up, add your beats and you are ready to go. For the transaction, this work with Paypal and I recommend to utilize that because of the fact that people rely on Paypal. However if you don't want Myflashstore you can set your very own retail store and put a Paypal link for each beat.

The secret is also in diversity: it doesn't make any difference if you do hiphop beats or pop beats. But if you do several type it's even better because you will grow your clients. If I am well aware I can find pop, rnb even more on a web site I almost certainly will choose this one at first. However if you just do one style be sure to propose beats that doesn't sound all the same.

Good quality. It is obvious however a large number of beatmakers forget about quality. Yet it's very personal, someone will pick up a beat for the reason that in its conception it is the best beat never produced however somebody else might possibly consider this is simply junk. It's up to you, Do you consider that you are skilled? Look at the competition and step your game up. Constantly do the best work you can do and money will come anyway.

Now the question is: how to get website traffic? where are the artists? The response is simple: if you are looking for targeted visitors go to all forum you can finds rappers, singers, songwriters and also talk with them. Introduce yourself in a pleasant way, don't just appear and say: "buy my beats". You also have a good amount of artists on twitter and facebook. That's a great beginning but yet this is not the secret.

What is the secret? Well, you obviously gonna have site visitors from advertisements on message boards etcetera. But you have plenty of them who seek beats on the search engines. They browse "buy beats" or any specific key words connected to beats and discover web sites that sell beats exactly like you. So the following step will be to position your website higher to allow it to be visible on Google. And this is an especially tough level of competition because this business is definitely profitable but if you can get on the 1st page of Yahoo and Google you certainly get traffic due to the fact people see you.




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