11/11/2012

Product And Services Business Photographer

By Tameka Ware


Small businesses that don't compete through marketing and advertising are missing more than just a few customers. The company that hires an indoor and outdoor business photographer in Fairfax, VA can be assured they will make more money each year than their competition. Photographs of a company, where things are made, where things are done, are what consumers like to see. Photos for online or in print need to be first-class in both composition and their physicality or they will not be of help.

As a business owner, you may feel you should give your business to a cameraperson who specializes in the type of company work you create. This is not the case. Someone who is good with a camera is good with the camera no matter what the subject in from of them. Your company could harvest cucumbers or create carburetors and the same shutterbug would be able to take photos of each subject equally well.

If a store has a warehouse, many staged photos could be taken there to look as if they were candid. Depending on the merchandise the company sells, these items might look good photographed on the shelf in rows of multiples in the warehouse or set on a forklift seat. Anything out of the ordinary, but not too outlandish, is going to look great on a print.

The photos should be upbeat and somewhat exciting for potential customers to view. Even if your company's chief products are not located under "friendly" an individual who is good with a camera and knows layout and composition can make just about anything look good. If the person you hired to take the photos can tell a story with his or her picture taking skills that would be helpful.

A service company may ask the cameraperson to ride along with their team to a predetermined job destination. The company would need the permission of the homeowner for pictures to be taken at their house, along with any of their occupants such as children or elderly individuals. But this is usually not a problem for homeowners.

A supplies company would only visit customers when they purchased something for delivery. This may not be a good time to take photos, but then it never hurts to ask. If the customer is receiving a rather large delivery of supplies or the supplies are strangely unique, then it might be a good idea to ask for a photo or two for your personal album unless they give permission for the photo to be shared.

Some of the smaller family-owned companies such as construction companies, florists and accountants like to have their entire family represented in the photos. On a beautiful sunny day, taking everyone out to the parking lot or under a shade tree might make this an easier task. When there are several different ages of individuals represented for a large group photo, plus workers, obtaining one good picture could take a while.

When a small to medium size company wants to boost its sales, they will want to hire a business photographer in Fairfax, VA. You will need someone who takes professional photographs of your business, the products, the merchandise and the services you offer to the world. Then you can use the photographs to help draw more customers to your company.




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