8/27/2012

How to Use Color Effects

By Matthew Rivers


Importance of Color

In beginning a discussion on color, a key element to keep in mind is the way in which color affects the emotions. With this as a guiding principle, you'll be able to effectively select the palette suited to your needed. Understanding the emotion you would like to evoke is key.

Therefore, taking the time needed to plan out your color scheme is not unreasonable. Warm colors tend to draw attention, allowing your main subject to stand out if used appropriately. That is why warm colors are often known as advancing colors.

Effects of Color

For example, take the boldness and richness of red that often dominates other colors. Evidence of this is easily seen when only a small object is present, yet tends to draw all attention to that one small object. Although yellows and oranges have similar effects, their power is less poignant that that of red. Attention to this concept will be key in focusing attention where desired, rather than distracting your audience.

Cooler colors tend to portray relaxation, but may have elements of energy when combined with some of the warm colors. Blue is generally accepted as a calming color, but green (since it is the addition of blue and yellow) portrays a feeling of growth an vibrancy. Then, purple (due to the addition of red) becomes an elegant color that can emit a frequency of excitement or power depending upon the shade.

Since most photographs have little training in colors' emotional effects, unfortunately it is a skill that is underutilized. Thus, some opt to allow their instincts to guide their photography when there is so much research available on this topic. Taking just a few moments to understand the basic principles could be the elements that transform your images from good to great.

Color Combinations

By understanding colors and how they work, you can effectively coordinate the scene to create inspiring images. Of course, both foreground and background considerations are necessary, but you'll find that blues and greens often create amazing background space. Then, by allow other colors to emphasize features, you'll be able to intertwine the physics of light into your scene. By using the physiology of vision, you will be able to affect the perceptions your audience has regarding your photography.




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