3/26/2011

An Easel Stand for Anything Imaginable!

By Kylie Scott


The easel stand is one of the most versatile yet overlooked display items available. In the home, the office, at a trade show or in the showroom, you can find innumerable uses for these decorative and functional stands. There are so many styles and sizes to choose from, you can easily find the one that is perfect for your needs.

Have you ever noticed how your favorite painting looks stale after hanging in the same spot on the wall for years? After awhile, you don't even notice it. Take it down from the wall and place it on an easel stand and you will love it again.

There is no better way to display a fine piece of china than on a easel. Placed in a prominent position on a shelf or mantel, it will be admired by everyone who passes. Is there a better way to present your best china if you own a specialty shop or boutique?

Have you ever noticed how eye-catching an open book displayed on a floor stand is? Bookstore owners know that if they display a particular large format, illustrated book on a floor stand, sales of that title increase exponentially. In the home, instead of having your favorite art book take up space on the coffee table, display it in a decorative floor stand.

Have you ever noticed how a poster on an easel stands out in an office reception area, while one mounted on the wall seems to get lost? An easel stand is the best way to promote your product inside the office. Whether it is a poster for a brand name you represent or an informational poster, it will get the attention it deserves if it is on a stand.

Are you looking for something to make your product stand out from the rest at a trade show? The easel stand is the proven means of promotion. The beauty of them is in their variety, portability and versatility. A large stand outside the premises will draw attention to your brand before customers even enter the show. Another one at your booth will show them where you are. Smaller versions can be used in many ways to display goods or hold promotional material.

There is not a single business that can't find a good use for an easel stand. If there is anything that can be displayed on one, it should be displayed on one. Books, flyers, promotional posters - anything at all that needs to be seen will be seen on a stand, while it will be overlooked if it is lying flat. Not to be overlooked, either, is the fact that they can be folded or collapsed, making them easy to move or store away when not in use.

You are bound to be able to think of dozens of ways you could use an easel stand. There are so many ways they can be used, any list will always be incomplete. Whether you want to display something as small as a business card or as large as a prominent poster, you can find one that will be perfect.




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